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NIL & RECRUITING

Building a Social Media Brand for 4A TE Prospects

๐Ÿ“ St. Augustine Purple KnightsยทFriday, July 17, 2026ยทFridayNightPulse Insider

As a tight end prospect at a 4A program like St. Augustine Purple Knights, establishing a strong social media presence is crucial for NIL opportunities and college recruitment. Start by setting up a professional Twitter account and posting 3-5 times per week. Share highlight reels from summer camps and games, as well as behind-the-scenes content showcasing your work ethic and dedication. Use relevant hashtags like #LHSAA and #FridayNightPulse to increase visibility. For example, create a Twitter thread highlighting your top 5 summer camp performances, including stats and quotes from coaches. This will help you build a personal brand and attract the attention of college scouts and NIL sponsors. Focus on quality over quantity, and engage with your followers by responding to comments and messages. By the start of your senior season, aim to have 1,000 followers and a consistent posting schedule.

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