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NIL & RECRUITING

Building a Social Media Brand as a LB Prospect

๐Ÿ“ Kearney BearcatsยทWednesday, July 15, 2026ยทFridayNightPulse Insider

For LB prospects at B programs like Kearney Bearcats, establishing a strong social media presence is crucial in today's recruiting landscape. Create a unique handle and profile picture that represents your brand. Post high-quality content, such as highlight reels from summer camps and workouts, to showcase your skills. Utilize relevant hashtags to increase visibility, like #NSAAfootball and #LBrecruiting. Share your personality and interests outside of football to humanize your brand. For instance, share a video of your favorite workout routine and tag a popular fitness influencer. Aim for 500 followers on Instagram by the start of the season to demonstrate your ability to build a strong online community. Engage with potential colleges, coaches, and other recruits by commenting and liking their posts. This will help you stay top of mind and increase your chances of getting noticed by college scouts.

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