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NIL & RECRUITING

Building a Social Media Brand: Essential Steps for RB Prospects

๐Ÿ“ Erasmus Hall DutchmenยทSaturday, July 18, 2026ยทFridayNightPulse Insider

As a top running back prospect at an AA program like Erasmus Hall Dutchmen, establishing a strong social media presence is crucial for college recruiters and NIL opportunities. Create a professional Instagram profile with a clear profile picture, bio, and consistent branding. Share engaging content such as highlight reels, training sessions, and community involvement. Utilize relevant hashtags like #NYSPHSAA and #RBProspects to increase visibility. For example, post a weekly 'Motivation Monday' series featuring inspiring quotes and workout routines. Aim for 500 followers within the first 3 months of the season. Engage with your audience by responding to comments and direct messages. Share user-generated content to build a community around your brand. Monitor your analytics to track engagement and adjust your strategy accordingly.

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