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NIL & RECRUITING

Building a Social Media Brand for 5A OL Prospects: A Guide to Success

๐Ÿ“ Rocky Mountain GrizzliesยทSaturday, July 18, 2026ยทFridayNightPulse Insider

As a top OL prospect at a 5A program like Rocky Mountain Grizzlies, building a social media brand is crucial for attracting college scouts and recruiters. Start by creating a consistent aesthetic across platforms, using your school's colors and logo. Share highlight reels from summer camps and combine drills, using hashtags like #FridayNightPulse and #OLrecruit. Engage with your followers by responding to comments and asking for feedback. One key metric to track is your engagement rate: aim for at least 2% on Instagram and 1% on Twitter. Share behind-the-scenes content, like your training regimen and nutrition plan, to give fans a deeper look into your life as a recruit. Use Instagram's 'IGTV' feature to post longer-form content, like interviews with your coaches or family members.

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