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NIL & RECRUITING

Building a Social Media Brand Before Your Senior Season

๐Ÿ“ De Smet SpartansยทThursday, July 23, 2026ยทFridayNightPulse Insider

As a Class of '27 cornerback prospect, establishing a strong social media presence can be a crucial component of your Name, Image, and Likeness (NIL) strategy. With the right approach, you can build a personal brand that attracts college scouts, sponsors, and fans. Start by identifying your unique strengths and interests, and create content that showcases your personality and skills. For example, create a series of highlight reels featuring your best plays from summer camps and combine events. Aim for at least 10 high-quality videos per month, and engage with your followers by responding to comments and messages. Use relevant hashtags and tag local coaches and media outlets to increase your visibility. By the start of your senior season, you should have a robust social media brand that showcases your talent and personality.

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