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NIL & RECRUITING

Building a Social Media Brand as a AAA RB Prospect

๐Ÿ“ Century PatriotsยทWednesday, July 1, 2026ยทFridayNightPulse Insider

As a running back at a top-tier program like Century Patriots, you're already a target for college scouts. But to maximize your exposure and opportunities, you need a strong social media presence. Start by choosing a consistent handle and profile picture that showcases your personality and on-field style. Use Instagram and TikTok to share highlight reels, behind-the-scenes glimpses, and engaging content that humanizes you. For example, post a series of 'Monday Motivation' videos where you share your favorite quotes and training tips. Utilize relevant hashtags like #FridayNightLights and #RBProspect to increase your visibility. Aim for at least 500 followers by the start of your senior season, and engage with your audience by responding to comments and direct messages. This will help you build a loyal following and attract the attention of college coaches.

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