Building a Social Media Brand Before Senior Season
As a key prospect at Bedford High School, your social media presence can significantly impact your college recruitment. By July, create a strong foundation for your online brand. Set up a professional Twitter account and post engaging content at least three times a week. Utilize relevant hashtags, such as #NHIAA and #BedfordBulldogs, to increase visibility. Share highlight reels from summer camps and football showcases. For instance, post a 60-second video clip from the recent Rivals 5-Star Camp, showcasing your top plays. Make sure to include a clear call-to-action, such as 'Follow me for updates on my senior season!' to encourage followers. Keep your Instagram profile consistent with your Twitter content, using a mix of football-related and personal posts to humanize your brand. By the start of the season, aim for 1,000 followers on both platforms to demonstrate your online presence to college scouts and coaches.