Building a Social Media Brand Before Your Senior Season: A Guide for DE Prospects
As a defensive end prospect at a 5A program like Bixby Spartans, building a strong social media brand is crucial for college recruitment. Create a Twitter account and post at least three times a week, using hashtags like #FridayNightLights and #DERecruitment. Share highlights from your games, and engage with college coaches and other prospects by commenting and liking their posts. Use Instagram to share behind-the-scenes content, such as your training regimen and film study. Aim for 500 followers on each platform by the end of your junior season. For example, Oklahoma State's defensive line coach, Sean Wilson, has tweeted about several prospects he's followed on social media. Make sure your profiles are public and easy to find by using your name and school in your bio. This will help college coaches discover and track your progress.